MonetizeDesk works with network owners and their sales, traffic and broadcast teams. The starting question is which commercial time can earn more through a workable buying route, while protecting productive direct commitments and the programme schedule.
Establish the time your network can sell
Map channels, programmes, dayparts, available spots and existing priorities. An automated order can enter the traffic system and be scheduled into the broadcast log ahead of air. Programmatic linear buying does not require a separate real-time decision for every household.
A common-feed spot follows the booking, approval and playout chain. An approved lower third or squeezeback has its own production and verification requirements. These executions do not turn a shared transmission into household-level inventory.
Advanced TV can describe several buying and delivery models. We identify the actual one: scheduled linear spots, truly separate regional feeds, an IP simulcast or supported receiver replacement. Audience estimates, as-aired records and verified replacements remain separate evidence.
Start a buying route or improve the existing operation
For a first automated route, choose a defined spot class or underused daypart. Confirm a suitable buyer connection, creative approval, traffic integration and airing evidence. Follow one order through the complete chain before expanding.
For an established route, compare unsold eligible time with accepted orders, rejected creatives, priority conflicts, missed airings and make-goods. More bookings can reduce value if they displace stronger direct income or create unfulfilled obligations.
The pilot uses agreed sales priorities, a baseline and a limited inventory release. The network's authorized team approves changes to its live operation.
Measure the commercial result
Compare available, booked and aired spots; sell-through; discrepancies; make-goods; costs and retained net revenue. Effective yield uses the agreed selling and measurement unit. A forecast audience is not a device-level playback record.
The review explains whether a loss comes from buyer access, creative approval, scheduling, transmission or reconciliation. The proposed correction follows that cause.
What your team receives
Your team receives an inventory-and-priority map, a booked-to-aired baseline and a prioritized buying or workflow recommendation. The pilot plan names the spot class, responsible sales and broadcast teams, approval steps, delivery evidence and reporting.
The result compares paid airing and net contribution with the baseline and states measurement limits. We recommend keeping, revising, expanding or stopping the route. Integration and ongoing operation have separately agreed responsibilities and commercial terms.
Satellite TV Channels covers channel-feed operations. DTH Platforms covers operator-controlled opportunities. An internet simulcast has a separate insertion review under Live Streaming.
Bring the network and the bottleneck
Share the channels, markets, broad commercial scale, current buying and playout setup and suspected gap through Monetize With Us. Detailed logs and system access follow an agreed process.